KEXP transistor ipa

Legendary non-profit Seattle radio station, KEXP, partnered with Scuttlebutt Brewery to create Transistor IPA. So we made a drinking song and pressed it onto playable coasters.

Art Director: Chad Ford

Fellow Copywriter: Max Eastman (rocked out commercials for the campaign after I left Publicis)

Designer: Lucas Fuentes

Creative Director: Jason Lucas

Agency: Publicis West

2023 Update: The brilliant folks at W+K launched playable coasters for Budweiser which is some fantastic creative company to keep but does resurface some of the old disappointment that Publicis had decided not to enter award shows at the time we made our version. I’ll be rooting for W+K’s coasters to clean up next year and will live vicariously through their success. Onward!